Thursday, February 12, 2009

Supper's Ready.. Or SCB 2.5

The event of our small addition's imminent arrival has provided fodder for another entry to my infrequent series observing Stupid Corporate Branding (SCB).

P has been hangin' out with quite an undesirable crowd of late -- the earth mothers of the NCT (National Childbirth Trust). All relaxing massage techniques, water births, yoghurt knitting and primal screaming.

Delightful.

Last Sunday was the NCT's breast-feeding class -- which begs the question, why is boob school necessary? Surely, it's a basic human instinct. Child is hungry, pop nipple into mouth and 'Robert is indeed your father's brother.'

"There was this one time at Boobie Camp..."
I digress. To the SCB.

P was informed that if she ever encountered any problems with the feeding regimen, then she shouldn't hesitate to contact her...

wait for it...

Lactation Consultant.

What tit.

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